Carbon Management & Reporting Software For Purpose-led Agencies

Seedling helps digital agencies measure and reduce their carbon emissions with intuitive, accurate reporting tools. Whether you're meeting client ESG expectations, qualifying for public sector contracts like PPN 006, or working toward B Corp certification, our platform fits the fast-moving world of digital, no sustainability team required.

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How Seedling works

Measure, reduce, and report your carbon footprint with simple-to-use carbon accounting software and expert guidance.

Gain an accurate full scope carbon footprint

With our intuitive carbon footprint measurement software, plus support from an expert, measuring an accurate footprint is quick and straightforward for your business.

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Easily identify your emission hotspots

Your Seedling dashboard automatically segments footprint data the way you and your clients need it. Use our deep dive tool to understand your hotspots and plan to decarbonise.

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Build your business' pathway to Net Zero

Track your progress, with our easy-to-use and powerful Carbon Emission Reduction Software for SMEs, and support from an expert.

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Fund verified climate action projects

Invest with confidence in projects verified to reduce or remove carbon and support communities - all from the Seedling platform.

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Produce key emission reports in a click

Share your plans to decarbonise with Seedling's digital toolkit. Reports are automatically generated in the compliant format you need. Simply tweak, sign if needed, and export, or link to the report hosted by Seedling.

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Become a Seedling Certified Business

Seedling's certification recognises businesses that have established a robust plan to reduce carbon emissions, backed by data and climate science.

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One-to-one expert support to manage your business emissions

Unlike many carbon accounting tools, at Seedling we guide you through your climate action journey to ensure you have the best impact and experience possible.

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The carbon footprint of marketing and creative

Creative and strategic agencies have a lot to think about when it comes to their carbon footprint, whether it's emissions from day-to-day operations, content production and location shoots, the footprint of the digital ad placement value chain, or the influence of your campaigns on consumer behaviour.

This complexity makes it critical to build a clear understanding of emissions hotspots as a first step in building an effective decarbonisation strategy.

How we help

Seedling helps agencies to build a comprehensive picture of their carbon footprint, embed decarbonisation strategies, and track progress over time. We help you to move from broad policies and guess work to data-led decision making that you can share with your team and clients with confidence.

Digital ad deep-dive

Understand and influence the emissions behind your ads.

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Campaign analysis

Report on a company-wide or campaign-specific basis.

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Employee engagement

Educate and energise your team to reduce emissions.

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What agencies say about us

‘When we started with Seedling, we were just beginning our journey towards understanding our carbon footprint. Seedling have been the ultimate professionals and have created a system that is easy to use, so now I have the knowledge to make informed decisions in line with our B Corp status.’

Sian Eddy

Head of Ops

"We wanted to understand and reduce our carbon footprint but felt overwhelmed and didn’t know where to start. Seedling guided us through the process every step of the way, their easy-to-use platform made collecting our business data straightforward, and the team gave us tailored support to build an emissions reduction plan. Thanks to Seedling, we’ve started our journey to Net Zero with confidence."

Ursula Fairlie

Senior Content Manager

“Any feelings of being overwhelmed by measuring and reporting our emissions were quickly overcome as a result of the fantastic help and guidance from Seedling. The whole process was really smooth, clearly explained and efficiently delivered.”

Leo Sudea

Operations Director

"We spoke to a few emission tracking partners before we spoke with Seedling, and Seedling's offer seemed too good to be true but it wasn't! Super straight forward platform, able to get face to face advice when we needed it, not expensive. Would definitely recommend."

Natalie Pilch

The Unlikely Saboteur

"We chose Seedling to help us negotiate our carbon counting efforts. They made a complicated process as simple and effective as possible. Their platform is thoughtfully designed and offers clear step by step guidance throughout the process. Their customer service is also second to none. They truly support you throughout the analysis and are always quick to respond to queries. Aimée, Blair and their team have created an exceptional product and service. I would not hesitate to recommend their platform."

Chris Hacking

Business Director