Measure Module

Activity-Based Carbon Calculations

Start measuring from day one using spend data, then improve your footprint over time as activity data comes in. Seedling's platform and expert advisers help you work with whatever you have - and get more precise with every passing year.
HOW IT WORKS

A footprint that gets more accurate over time

Spend-based calculations are a perfectly good starting point - but activity-based data gives you a footprint that genuinely reflects what your business does. Seedling is built to support both, so you can begin straight away and sharpen your numbers progressively, without rebuilding your inventory from scratch each year.

In-Built Data Collection

Everything you need to collect accurate data, quickly and easily

Improving your footprint accuracy means getting activity data from suppliers, employees and internal teams. Seedling gives you the tools to do that without chasing people manually - structured surveys, automated reminders, and direct data imports that feed straight into your footprint.

  • Supplier surveys sent and tracked from your Seedling dashboard
  • Employee commuting and homeworking surveys built in
  • Responses import automatically (no manual re-entry)
  • Engagement history tracked year-on-year so data collection gets easier over time
measure your footprint dashboard
Process Any Data

Data processing, with expert and AI assistance

Activity data is rarely neat. Seedling can process complex data, pulling out the relevant figures and mapping them to the right emission categories. Your adviser reviews anything uncertain before it goes near your footprint.

  • Provide complex spreadsheets with carbon-relevant data
  • Adviser review resolves anything ambiguous before figures are confirmed
  • Cuts down manual data entry without compromising on accuracy
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Trusted by 500+ businesses globally
"We were genuinely blown away by the efficiency, expertise and helpfulness of Seedling. We were paired with Henry, an SBTi-certified expert, whose skilled and proactive guidance made the process feel seamless."
Kay Geoghegan
Quality, Data & B Corp Lead
,
Tyler Grange

What our clients say

Don't just take our word for it...

"We chose Seedling to help us negotiate our carbon counting efforts. They made a complicated process as simple and effective as possible. Their platform is thoughtfully designed and offers clear step by step guidance throughout the process. Their customer service is also second to none. They truly support you throughout the analysis and are always quick to respond to queries. Aimée, Blair and their team have created an exceptional product and service. I would not hesitate to recommend their platform."
Creative agency
Chris Hacking
Business Director
,
forpeople
"We were genuinely blown away by the efficiency, expertise and helpfulness of Seedling. We were paired with Henry, an SBTi-certified expert, whose skilled and proactive guidance made the process feel seamless."
Environmental Planning
Kay Geoghegan
Quality, Data & B Corp Lead
,
Tyler Grange
‘We are incredibly happy with our experience with Seedling. We were guided through the process, and it was simple for us to submit the required information. We also had transparency over our offsetting projects. We now understand our footprint and how to reduce it.’
Consulting
Megan Savage Shaw
ESG Lead
,
CIL
"Working with Seedling has put us in an incredibly strong position with not only understanding our baseline carbon footprint, but opportunities to improve it and map out the way ahead."
Sports nutrition
Rhys Jenkins
COO
,
Nutrivend
"We needed to report carbon data and a decarbonisation plan to our client, Microsoft. We needed the output to be high quality and credible, but didn’t have loads of time to dedicate to measuring emissions. Seedling’s software plus support model meant the process wasn’t too time intensive for us as a busy team. The fact that our calculations were checked by Seedling us confidence in the output."
Software
Marcell Csomor
Business Operations Manager
,
Janea Systems
‘We found the team at Seedling very helpful. They made the set-up process simple and seamless and went above and beyond in understanding our business and how to capture the right data. We are delighted with the results.’
Consulting
Stuart Pearce
Director
,
Journey4

Ready to get started?

Book a demo with one of our experts today, or get started right away for free.

FAQs

Your questions answered

What's the difference between spend-based and activity-based carbon calculations?

Spend-based calculations estimate emissions using financial data - how much you spent with a supplier, for example - combined with industry-average emission factors. Activity-based calculations use the actual physical activity, such as kilowatt-hours of energy used or kilometres travelled, which gives a more precise result. Seedling supports both, and lets you move between them as your data improves.

Do I need activity data to get started?

No. You can start a complete footprint using spend data alone. Seedling's assessment is designed to work with whatever you have on day one, and your adviser will guide you on where collecting activity data will make the biggest difference to your accuracy.

What counts as activity data?

Activity data is anything that directly measures what happened - energy meter readings, fuel receipts, flight itineraries, freight weights and distances, water bills, waste tonnage. If it records the physical quantity of an activity rather than what you paid for it, it counts.

Will switching from spend-based to activity-based affect my year-on-year comparisons?

Seedling tracks your methodology changes so your trend data stays meaningful. When you improve a category's data quality, your adviser will help you understand the impact on your numbers - distinguishing genuine emissions reductions from methodological improvements.

Still have questions?

Book a demo or get in touch and we'll be happy to help.